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In this workshop we will analyse the demographic data (including housing type, family composition, profession, income, ethnic background and much more) across the largest towns in Morwell District, Moe/Newborough, Morwell and Traralgon! (We may do Yallourn North and Churchill or others if there is high attendance). This will give us strong insights into how to adjust and where to target our messaging to flip voters Green efficiently! Not only will this be a huge boost to our efforts to make major gains in Morwell District at the 2026 Victorian election, but it will equip you with the skills to support other campaigns in 2026 amd the future with geo-demographic analysis!

This workshop will be presented by Multicultural Greens Victoria Co-Secretaries, Apsara Sabaratnam and Martin Barry who have taught these skills to numerous Greens groups including annually to the Greens Grassroots Organising Fellowship! We have also supported dozens of campaigns to impliment targeted campaigning through geo-demographic analaysis to better reach the communities we're trying to win over.

Thank-you to Rochelle Hine, our Greens Federal 2025 Gippsland Candidate for helping organise the workshop including the venue and more!

We are excited to bring this skills to Gippsland so the Greens can campaign stronger outside of just the inner-city!

Event Schedule:

10am to 12pm - Workshop Part 1

12pm to 12:45pm - Lunch Break

12:45pm to 3pm - Workshop Part 2

Lunch will be provided! So please let us know of any dietary requirements well in advance so we can cater for everyone!😊

19th October 2025 10:00 AM   through   3:00 PM
1/29 George Street
Moe Library (Room 3)
MOE VIC 3825
Email:
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